Product Design

My Padma

Improving yoga practice at home

#MobileApp
#FitTech

Context

Project
001
Skills
UX Design
UX Research
Visual Design
Product Thinking
Market Analysis
Animation
Tools
Figma
Photoshop
After Effects
Timeline
6 Months
My Padma was a personal project in which I had the opportunity to deliver out an end-to-end design process.
Overview
002

Problem

Solution

Although there are many web and mobile applications for practising yoga at home, most are videos; users fail to keep up with lessons.
At the same time, the lack of feedback makes it difficult to know their progress.
A mobile App that uses Computer Vision (AI), Machine Learning and movement recognition technology to guide users through yoga practice.

Research

Observation
003
Learning by doing
I booked an online private class to further understand how Yoga teachers provide instructions and feedback.
Surveying 32 people
004

Finding Quantitative Data

In order to gather quantitative data, I created a survey that 32 yoga practitioners completed; 100% have tried yoga online. These results point me toward the primary direction of the problem.
41%
72%
68%
92%
Of those surveyed practice yoga online more than once a week.
Of those surveyed don't feel engaged with their current apps.
Of those surveyed find it challenging to keep pace with lessons.
Of those surveyed agreed that their current applications are inaccurate in their progress statistics.
Interviewing 12 people
005

Uncovering Issues

Once I had a general idea about their point of pain, I wanted to collect deeper insight into the problem. I interviewed 12 people for this project, 8 were yoga students, and 4 were certified, professional yoga instructors aged 27-42.

Here are some quotes:
"Several times, I have to pause and review videos
Raul, 41
"I miss the sense of community that you have in a face-to-face class
Laura, 29
"Sometimes I'm not sure if I'm following the asanas properly; that's annoying coz I don't trust the progress stats
Esther, 36
Personas
006

Building empathy

I found that 2 main user groups existed. One was a yoga practitioner that wanted to keep practising at their own pace. While the other enjoys live classes because it makes them feel the spirit of the group and community.  Having made these personas, the needs of both were clear.
Competitive analysis
007

Understanding
the market

In order to learn about the current market and existing solutions for online yoga practising, I analysed direct and indirect competitors. Direct competitors have the same focus on exclusive yoga practising, meanwhile, indirect competitors include fitness, pilates and other practices in their platforms.

Ideation

Low fidelity sketches, ideas & flow
008

Sketching ideas

I ideated over potential solutions and user flows. I used sketches to solidify ideas and map out how I wanted the interactions to function.
Design Storyboard
009
To visualise the potential user experience and the possible use of the app. Inspired by our interviews and our user personas I created a narrative where I sketched a big picture and close-up storyboard.
Mid-Fi
010

Medium fidelity designs & wireframes

After some initial sketches, I created mid-fi wireframes to build out interactions and flows. The following shows the mobile version of the application.

Prototype

Creating Consistency
011

Building a Styleguide

(Thinking in a future robust DesignSystem)
To support the rest of the design, I created a style guide, which helped me to build screens faster and maintain visual consistency.The idea is to start from this style guide and, in future stages of MVP validation and product maturity, scale it until implementing a robust design system.
End Result
012

Final application designs & solutions

Personalization

Giving users the option to customise their experience and prioritise the content they want to see and navigate. After the onboarding, the user can select their goals, yoga style and level.

Community

During the research process, I found the importance of community practice and the sense of inclusion and belonging that can be cultivated through yogis coming together to practice yoga. So the feature of "Live classes" allows feedback and real-time interaction between the instructor and students.

Progress

92% of users surveyed agreed that their current apps are inaccurate in their progress statistics; So the progress feature provides a data-driven metric to help the student know their progress and which poses they need to improve.

Smart Feedback

Based on Computer Vision (AI), which enables tracking movement and provides real-time feedback to prevent injuries to users and help them record their progress.
Using the camera device to follow the movement of users. It supervises their pose and posture while performing the asanas and provides instructions for any correction with the pose.
Reflection
013
This project is special because it could potentially help people feel less intimidated and more confident about entering and exploring yoga practice. Bringing down barriers to enable entry and improving their practices are things I personally care a lot about, given my upbringing and the lack of resources I have experienced. There were moments when we felt overwhelmed, but I'm extremely proud of everything we managed to do.

What would I have done differently?

We only designed the user-facing side (practitioners), but I would've loved to explore what the platform might've looked like for yoga teachers and creators. With more time, it would be worthwhile designing flows to create and upload content, live smart feedback for teachers, tracking progress for teachers, voice feedback, etc. Based on the findings, I would've also explored more ways to gamify the product and gone through a few cycles of user testing and redesigns.

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